TechHive: Twitter hires NBC's Vivian Schiller to boost its news cred

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Twitter hires NBC's Vivian Schiller to boost its news cred Oct 24th 2013, 22:05, by Zach Miners, IDG News Service Twitter has hired a top digital executive at NBC News, Vivian Schiller, to help boost its partnerships with news organizations. Schiller will join Twitter as head of news in January, she said in a tweet Thursday. Twitter is already a go-to destination for real-time news and chatter about current events. With Schiller on board, Twitter hopes to make its service a stronger resource for news outlets, and also usher in more media deals, possibly through advertising. Schiller was chief digital officer at NBC News for two years. Before that she worked at NPR, The New York Times, and CNN, according to her LinkedIn profile. To read this article in full or to leave a comment, please click here Media files: twitter_tv-100050115-small.jpg

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