Facebook has agreed to acquire mobile data compression startup Onavo and plans to use its technology in an effort to make Internet access more affordable, Facebook said on Monday.
Onavo develops iOS and Android apps that compress data as it is downloaded, helping subscribers save money on their data plans. The technology gives mobile users the ability to do up to five times more with their data plan without any additional fees, according to Onavo.
The Israeli company also offers an analytics tool that allows iOS and Android users to track how much data is consumed by each individual app installed on their phones, although this is something that the latest versions of the phones' operating systems also do.
"We expect Onavo's data compression technology to play a central role in our mission to connect more people to the internet, and their analytic tools will help us provide better, more efficient mobile products," a Facebook spokeswoman said in an emailed statement. Facebook declined to discuss the terms of the deal.
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