TechHive: Netflix testing 4K 'UltraHD' video streaming

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thumbnail Netflix testing 4K 'UltraHD' video streaming
Nov 4th 2013, 19:10, by Mark Hachman

If you're one of the early adopters who spent four figures on a new 4K TV, get ready to cheer: Netflix now has a number of of 4K video clips for you to watch on your state-of-the-art set.

Unfortunately they're all the same clip. But who's counting?

In January, Netflix launched what it called "Super HD," first to ISP partners which used its dedicated network, Netflix Open Connect, followed by any ISP which could support it. The idea was to push the Netflix movies and TV shows at a bitrate that could deliver content at or near 1080p resolutions to take advantage of the latest HDTVs.

In January, however, TV manufacturers dumped their 3D TV experiment and began moving to what the industry called Ultra HD. That's generally considered to be video at a 3840-by-2160 resolution (which defines video by the number of horizontal pixels, rather than the vertical pixels used by 1080p). Netflix appears to be preparing to shift to the next-gen technology, too, according to a GigaOm report.

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