TechHive: Brisk holiday shopping expected, much of it mobile

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Brisk holiday shopping expected, much of it mobile Nov 30th 2013, 15:40, by Sharon Gaudin, Computerworld Holiday e-commerce is expected to jump 14 percent to 17 percent this year compared to 2012, despite shoppers' financial worries and a shorter holiday shopping season. Specific shopping days, like Black Friday and Cyber Monday, are expected to show strong sales, according to Kate Dreyer, a spokesperson for ComScore Inc. "Over the past several years, each holiday season has seen the continuation of many online shopping trends that are not necessarily new but nevertheless shape the dynamics of the season," Dreyer wrote in a blog post. "The holiday shopping period continues to kick off earlier and earlier—with an increasing number of retailers offering deals on and even before Thanksgiving Day—and Cyber Monday rises in prominence and promotional activity." Online shopping should be strong enough this year to actually blur the lines between Black Friday, which is the day after Thanksgiving when people tend to flock to retail stores, and Cyber Monday, the Monday after Thanksgiving when people tend to make a lot of online purchases from their office computers. To read this article in full or to leave a comment, please click here Media files: shopping_cart_mouse-100038171-small.jpg

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