Think of it as Comcast's version of Clippy: according to a report, Comcast will detect whether or not you're trying to pirate a movie—and send you an option to rent it at the same time.
According to a Monday report by Variety, Comcast is currently testing the new strategy, which would apparently be rolled out be rolled out to complement the so-called "six strikes" program, otherwise known as the Copyright Alert System, or CAS.
If the new system catches a user downloading a movie from a site like BitTorrent, according to the report, the system would immediately send a popup to the user alerting him or her to what Comcast thought was being done. Comcast would then provide an option to either rent or buy a movie, either from itself or a site like Amazon, the report said.
Comcast representatives did not respond to requests for comment by press time.
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