LAS VEGAS—Sony added nine more models in three series to its 4K TV range at the International CES show on Monday, promising cheaper offerings but not specifying prices.
The latest entries are led by the flagship XBR-X950B series (pictured at top), which was unveiled at a press conference at the Las Vegas Convention Center. The TV sets are expected to be available in spring this year in 85 and 65 inches and will feature direct LED local dimming.
The 4K Ultra HD TV has four times the resolution and clarity of Full HD 1080p, Triluminos display technology for enhanced color and detail, and HDMI 2.0.
"Its unique backlighting algorithm can achieve a much wider dynamic range of brightness with higher peaks and deeper blacks," said Mike Fasulo, president and chief operating officer of Sony Electronics. "These televisions are eye-catching no matter what you are viewing."
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