TechHive: Amazon promises original series in the 4K format in 2014

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Amazon promises original series in the 4K format in 2014 Dec 16th 2013, 18:35, by Jared Newman While some TV studios are taking a cautious approach with 4K video, Amazon is going all in. Starting next year, Amazon Studios will shoot all of its original series in 4K resolution. 4K, also known as Ultra HD, refers to video with a resolution of 3840 by 2160 pixels—that's four times the pixels of 1080p—and an aspect ratio of at least 16:9. "As a premium original-content creator, we're excited about 4K and the future of Ultra HD technology, particularly as we move into drama series next year," said Amazon Studios Director Roy Price in a statement. Amazon has been making a bigger push into original series lately, with a pair of new drama pilots to complement its existing comedy series. Amazon isn't alone in its embrace of 4K. Last month, Netflix began testing 4K video with short streaming clips. Neil Hunt, Netflix's chief product officer, told Macleans last month that it's shooting the second season of its hit series House of Cards in 4K, and hopes to add more high-resolution content in the first half of next year. To read this article in full or to leave a comment, please click here Media files: samsung-4k-big-100154594-small.jpg

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