The internet is chock full these days, and if you want to stand out and compete you need not only a great website but also a memorable—and preferably short—domain name.
If you try to register your chosen domain name today with a .com or even a country-specifc extension and you'll inevitably find that it's already taken. Around 110 million .com websites are registered, which leaves the option of settling for another so-called top-level domain (TLD) such as .co.uk, .org or .net, or compromising and using a longer name for your site.
However, the web is about to get a whole raft of new TLDs such as .london, .mail and .dentist. Even if you already own a .com or .co.uk domain, you'll do well to pre-register one or more of the new domain names that are appropriate for your site before the prime candidates get snapped up by savvy website owners.
More specific extensions
Since 2003, there have been just 22 TLDs and most are geographic. Starting soon, though, there will be a whopping 1400 new TLDs, with around 700 available to consumers and businesses—the rest are largely brands such as .microsoft, .ferrari and others which only those companies will be able to register and use.
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