TechHive: Music industry changes its tune in copyright lawsuit against YouTube channel Fullscreen

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thumbnail Music industry changes its tune in copyright lawsuit against YouTube channel Fullscreen
Aug 7th 2013, 18:35, by Zach Miners, IDG News Service

The music industry's lawsuit against a popular YouTube channel this week could indicate that publishers are looking for savvier ways to attack piracy besides going after YouTube itself, a legal expert said.

The National Music Publishers Association Tuesday filed a copyright infringement suit against Fullscreen, a company that produces, markets, and promotes videos, including music videos, on YouTube. Fullscreen directly profits from advertising revenue generated by unlicensed music videos on its channels but does not compensate songwriters or music publishers, the NMPA alleges.

Fullscreen claims to operate more than 15,000 YouTube channels with more than 200 million subscribers.

Previous cases have pitted industry against unlicensed music creators on YouTube—such as Viacom's headline-grabbing $1 billion copyright lawsuit against the site—but NMPA's case, which focuses on cover-song videos, is unique due to its broader scope.

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