TechHive: Adware runs rampant in Google Play, researchers say

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Adware runs rampant in Google Play, researchers say Aug 10th 2013, 15:02, by , CSO A security vendor has found a large number of Android apps in Google Play with overly aggressive adware, raising questions about whether Google is effectively policing its online store. Zscaler, which provides cloud-based security for mobile devices, last week published research that found one or more antivirus vendors had flagged 22 percent of the 8000 popular apps it tested. "This is a big number," Viral Gandhi, security researcher, Zscaler ThreatLabZ, said in the company's blog. "Most of the applications were flagged by AV vendors due to their excessive inclusion of ads and deceptive practices for delivering them, including altering device settings." Crossing the line The point at which adware invades a person's privacy is difficult to define. Ad networks pay developers to use their apps to deliver targeted advertising. For the advertisers to deliver ads relevant to the recipient, some personal information has to be collected by the adware installed with the app. To read this article in full or to leave a comment, please click here Media files: android_adware-100049684-small.jpg

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