TechHive: Instagram previews sample ads targeted to your Facebook likes

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thumbnail Instagram previews sample ads targeted to your Facebook likes
Oct 24th 2013, 20:26, by Caitlin McGarry

Instagram ads are coming. We knew that. But Instagram is going to hold your hand through the process. Don't be scared.

In the next week, you'll see a sample ad in your Instagram feed. It's a one-off test to give you an idea of what ads will look like. Facebook's photo-sharing network on Thursday shared an image to give you an idea of what to expect.

This sample will appear in your stream in the next week.

As you can see, ads won't disrupt the normal flow of your photo stream. Instagram simply added a "Sponsored" tag where the time stamp normally is to differentiate the two—sort of like how magazines and newspapers distinguish advertorials from editorial content.

If you tap on the "Sponsored" link in the sample ad when it appears in your stream, you'll see more information about Instagram advertising and how it works.

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